From rational man to behavioral man: Behavioral economics’ challenge to the neoclassical orthodox

MO Zhi-Hong, SHEN Liang-Ping

South China Journal of Economics ›› 2014, Vol. 32 ›› Issue (32) : 73-87.

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PDF(11622 KB)
South China Journal of Economics ›› 2014, Vol. 32 ›› Issue (32) : 73-87.
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From rational man to behavioral man: Behavioral economics’ challenge to the neoclassical orthodox

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{{article.zuoZheEn_L}}. {{article.title_en}}[J]. {{journal.qiKanMingCheng_EN}}, 2014, 32(32): 73-87

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